10 Tips 10 Days

Video 9

Does your organization have a#CrisisPlan?

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đź’ĄCreate a plan and involve every department. Everyone needs to have the same messaging.

đź’ĄPractice the plan.

đź’ĄDesignate a spokesperson.

đź’ĄCommunicate the crisis to internal audience first. Shareholders, Trustees, Board of Directors, etc.

💥Create a strong collaborative relationship with your media contacts BEFORE a crisis. It’s a team effort.

đź’ĄBe honest and forthcoming with appropriate details.

#BEYOU

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